Welcome
Need More Customers?
Want to Make More Sales?
Looking to Grow and Expand?
Providing a unique hands-on marketing and PR function to businesses across the UK, 93 Percent brings years of extensive experience, along with a range of creative and innovative campaign ideas and concepts.
Products, services, companies and people all have brands whether they are designed consciously or not.
Having an appropriate and strong image in business can be the difference between you and your competitors - between success and failure.
93 Percent
Building Businesses By Building Brands
Why 93 Percent??
There are many statistics about communication, the majority record pretty much the same results. The most famous compiled on effective communication was by a psychologist called Mehrabian. He found that in terms of impact during face to face meetings; the percentage is broken down as:
55% Appearance
How you look, your body language, the way you take up space.
38% The Message How you deliver the message. The tone, volume, pitch and pace speech.
7% Content What is actually being said.
So, 93% of impact has nothing to do with what you actually say!